Becoming Rhetorical: Analyzing and Composing in a Multimedia World

Communication isn't static. It shifts and changes. Nicotra's BECOMING RHETORICAL: ANALYZING AND COMPOSING IN A MULTIMEDIA WORLD, 2nd edition, equips you with the tools and knowledge to effectively communicate to countless different audiences and across multiple forms of media. You will learn to analyze and compose in textual, visual and multimodalities -- from evaluating an op-ed piece, to making a video of a consumer product, to creating an entire public awareness campaign -- as you become a confident critical thinker in a 21st century multimedia world. Extremely reader friendly, the book includes diverse and inclusive examples, images and language as well as timely readings on topics such as identity, food insecurity, race and mental health. In addition, MindTap provides anywhere, anytime digital learning solutions.