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Marknadsföring

Marknadsföring har gradvis blivit ett brett koncept som avser flera områden. Det finns många olika sätt att arbeta med marknadsföring, oavsett om det är digitalt eller analogt via skyltar eller liknande. Därför har vi ett varierat urval med böcker av experter på området. Vi har böcker skrivna av tidigare jättar på marknaden med olika syn på marknaden idag och om hur du kan säkra en bra position. Förutom dessa typer har vi också läroböcker som är gjorda med det specifika målet att lära läsaren så mycket som möjligt inom ämnet. Om du är i färd med att lära dig och förstå marknadsföring har vi bra böcker specifikt för detta. Kolla in vårt urval och se om du hittar någon inspiration för ditt kommande projekt!
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  • av Sasha Frieze
    241 - 341

  • av Christopher A. Panagiotu
    301

    Transform your professional journey by mastering the art of genuine salesmanship.In CAPitalize Your Sales, Christopher A. Panagiotu offers an invaluable guide, crafted from his personal journey of professional development. More than just a resource; it's the mentor Chris wished he had during the early stages of his career. Distilling insights from over 20,000 hours of dedicated work in building his business, podcast, and brand, Chris shares a wealth of knowledge that led him to generate over $1,000,000 in annual revenue, starting from his humble beginnings in an apartment.Unlike typical sales books that often peddle superficial tactics, CAPitalize Your Sales delves into the art of sincere, genuine salesmanship. Chris's approach transcends traditional sales techniques, elevating its audience from mere salespeople to CEOs of their professional and personal lives. The guidebook takes readers on a chronological journey through Chris's career, offering full disclosure and showcasing his financial triumphs to demonstrate the effectiveness of his methods.Aiming for true sales mastery, CAPitalize Your Sales is a treasure for a wide range of aspiring professionals - from those just embarking on their sales career to CEOs steering large companies, and anyone in between with a dream to conquer the sales mountain. Chris's story is a testament to the fact that with the right guidance and strategies, achieving remarkable financial success is within reach for everyone. If Chris can earn approximately $5,500,000 in 9 years with a lean team, so can you!

  •  
    557

    The study of corporate governance is a relatively modern development, with significant attention devoted to the subject only during the last fifty years. The introductory essay describes the intellectual history of the field and analyses the material selected for the volume. The selected papers constitute the best and most representative studies of

  • av Asis Kumar Banerjee
    747

    This book explores the relationship between rising inequality of income and wealth on the one hand and a slowdown in the rate of economic growth on the other. It also explains the role of business managers in the private sector of the economy and the value of socially optimal decisions.

  •  
    2 101

    Integrating media studies with history, Media Tactics in the Long Twentieth Century explores the dynamic relationship between tactics and strategies in recent history.

  •  
    1 897

    Non-profit Governance offers twelve perspectives and analytical frameworks to facilitate the development of governance in non-profit organisations.

  •  
    2 971

    The Routledge Handbook of Sport Communication offers a comprehensive and in-depth survey of the contemporary discipline of sport communication.

  •  
    571

    Consuming the Environment explores the environmental impacts of consuming everyday products and explains how we can consume more sustainably.

  •  
    1 897

    Consuming the Environment explores the environmental impacts of consuming everyday products and explains how we can consume more sustainably.

  •  
    2 971

    This handbook identifies the recent challenges in accounting research and the Sustainable Development Goals (SDGs) by exploring the evolutionary pathways and future direction of sustainability reporting. It explores the role of businesses as contributors to Agenda 2030 by assuming a multidisciplinary approach.

  • av Richard Herder
    2 101

    The book introduces a theory of ensemble storytelling to explain how the CIW has been able to animate workers, fight slavery, influence multinational corporations, and expand the Fair Food Program.

  • av Francois Maon
    577 - 2 527

  • av Lucy Werner
    151

    Become your own best publicist with these 10 top industry secrets from a PR professional. And it takes just minutes!

  • av Priyanka Rachabattuni
    571 - 2 101

  • av Henry K. H. Wang
    557 - 1 641

  • av Ian Chambers
    561 - 1 971

  • av Nigel Hill & Jim Alexander
    561 - 1 827

    Customer satisfaction and loyalty are important to most organisations since the financial benefits from improving them have been well documented. This book presents an examination of how to use research to understand customer satisfaction and loyalty, and talks about the process of designing and conducting a survey to generate accurate measures.

  • av Samuel D. Rima
    571 - 2 101

  • av Baker Ahmad Alserhan
    557 - 1 411

    Revised edition of the author's The principles of Islamic marketing, 2011.

  • av Peter Tickner
    561 - 1 997

  • av Christian Conrad
    611 - 1 991

  • av Alexander Manu
    611 - 1 971

  • av Ira J. Haimowitz
    611 - 1 971

  • av David Cleden
    611 - 1 971

  • av Frank Holder
    641 - 1 577

  • av Malcolm Sargeant
    557 - 1 971

  • av Gerhard Raab
    587 - 2 117

  • - A Systematic Approach to Managing Complex Relationships
    av Nita A. Martin
    611 - 1 971

    Provides a framework for solving political issues through the effective management of complex relationships. This title presents theoretical concepts of human behaviour as a basis for structuring observations and understanding why people behave the way they do.

  • av Anto T. Kerins
    561 - 1 991

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