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Fundamentals of Global Strategy: A Business Model Approach

Om Fundamentals of Global Strategy: A Business Model Approach

The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent. This book deals with this topics.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781606490723
  • Format:
  • Häftad
  • Sidor:
  • 270
  • Utgiven:
  • 16. oktober 2010
  • Mått:
  • 150x231x13 mm.
  • Vikt:
  • 409 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 17. december 2024

Beskrivning av Fundamentals of Global Strategy: A Business Model Approach

The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent. This book deals with this topics.

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