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What Green Means to Home Buyers

- Perceptions & Preferences

av National Association of Home Builders
What Green Means to Home Buyers av National Association of Home Builders
Om What Green Means to Home Buyers

Typical home buyers often don't understand the language building professionals use to market green homes. We can meet this challenge by rethinking how we talk to our customers. This book discusses the latest data on the green and performance-related messages consumers respond to and what they are willing to pay for.

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  • Språk:
  • Engelska
  • ISBN:
  • 9780867187397
  • Format:
  • Häftad
  • Sidor:
  • 101
  • Utgiven:
  • 30 Januari 2015
  • Mått:
  • 216x279x215 mm.
  • Vikt:
  • 330 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 28 Oktober 2024

Om National Association of Home Builders

Se alla böcker av National Association of Home Builders

Beskrivning av What Green Means to Home Buyers

Typical home buyers often don't understand the language building professionals use to market green homes. We can meet this challenge by rethinking how we talk to our customers. This book discusses the latest data on the green and performance-related messages consumers respond to and what they are willing to pay for.

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