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Wine Brands

- Success Strategies for New Markets, New Consumers and New Trends

Om Wine Brands

This practical new book is written by a leading wine industry expert, in an easy and accessible style. Illustrated with many case studies from around the world, this book describes how marketers and academics can respond to new challenges in the wine trade and is an invaluable guide to anyone working in, or interested in, this industry.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781349363711
  • Format:
  • Häftad
  • Sidor:
  • 184
  • Utgiven:
  • 18. januari 2016
  • Utgåva:
  • 12008
  • Mått:
  • 155x235x0 mm.
  • Vikt:
  • 314 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 30. december 2024
Förlängd ångerrätt till 31. januari 2025

Beskrivning av Wine Brands

This practical new book is written by a leading wine industry expert, in an easy and accessible style. Illustrated with many case studies from around the world, this book describes how marketers and academics can respond to new challenges in the wine trade and is an invaluable guide to anyone working in, or interested in, this industry.

Användarnas betyg av Wine Brands



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