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Marketing Strategy for the Creative and Cultural Industries

Om Marketing Strategy for the Creative and Cultural Industries

This refreshed and updated textbook provides students and managers in the creative industries with a solid grounding in how to maximize the impact of their marketing efforts across a range of business types in the creative and cultural industries.

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  • Språk:
  • Engelska
  • ISBN:
  • 9780367419769
  • Format:
  • Inbunden
  • Sidor:
  • 324
  • Utgiven:
  • 17. september 2020
  • Utgåva:
  • 2
  • Mått:
  • 240x162x25 mm.
  • Vikt:
  • 648 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 6. december 2024

Beskrivning av Marketing Strategy for the Creative and Cultural Industries

This refreshed and updated textbook provides students and managers in the creative industries with a solid grounding in how to maximize the impact of their marketing efforts across a range of business types in the creative and cultural industries.

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